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Portland, Maine – During the pandemic, vinyl record sales surged as music lovers bloated their collections, audio cassettes began to revive, and the record store business continued to spin.
With the restrictions on indoor shopping relaxed and continued interest in vinyl records, stores and shoppers can cheer for something on Saturday, the first day of two Record Store Days. .. Many stores were closed in the early stages of the pandemic, but people were listening to records at home, increasing sales of record pickups online and in stores.
Will Emmanuel, a student at the University of Maine, was stuck at his home outside Portland and bought about 50-55 albums during the pandemic. “I was dying to make a collection. “Emanuel says. “I fell into a rabbit hole and can’t escape anymore.”
20-year-old Emmanuel joins an older American who grew up in this format to grow sales, joining a new generation drawn to the warm sound of vinyl, album art, and retro atmosphere.
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According to the Recording Industry Association of America, record sales soared in the year of the 2020 pandemic, rising 29% to $ 626 million, surpassing compact disc sales.
Above all, audio cassettes are gaining new interest thanks to the help of Hollywood and Netflix-although they are still new in terms of overall sales.
“Guardians of the Galaxy” featured a grooved mixtape of hits from the 1960s and 70s and topped the charts, while Netlfix’s “Stranger Things” crashed and It featured mixtapes with other artists from the 80’s.
The growing interest in records and cassettes is a good sign for the annual celebration of the indie music store, a local music hub where people can flip through albums, CDs, cassettes and talk music.
New releases featuring Record Store Day on June 12th and July 17th include everything from Black Sabbath to The Blind Boys of Alabama and Buzzcocks to The Notorious BIG.
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Many of them are one-time limited editions available only on Record Store Day and are rare and collectable.
The story of its beginning begins in Maine. In 2007, Bull Moose Music’s Chris Brown pitched the idea, with the addition of Eric Levin of the Alliance of Independent Music Stores.
A year later, the first Record Store Day began.
Retailing these days is very different from the golden age when teens flooded local stores to turn 45 rpm records.
Megastores like Virgin and Tower Records are gone, but about 1,400 record stores are still open, says Record Store Day co-founder Michael Kirts. People are digital. He said it had shifted to music and increased from about 1,000 stores when the business bottomed out.
According to the RIAA, the combined annual revenue of record albums and compact discs is about $ 1.1 billion, far from the $ 10 billion spent on streaming services such as Spotify.
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Nevertheless, a new record store is open.
In California, Michael Miller and a friend with a collection of 5,000 to 6,000 albums each are in Twente, not far from Joshua Tree National Park, where the art and music scene flourishes in February during a pandemic. I decided to open a store in Nine Palms.
“Does my wife want to open a store in the desert right now? I do say, but why?” Miller said. Sales were better than expected, he said.
Like many indie record stores, Miller’s White Label Vinyl provides a place for people to get together, talk about music, and check out the latest new and used records and other merchandise.
Some people buy new albums that cost more than $ 30 each. Others are more interested in classic records.
Los Angeles professional photographer John Niboa said he prefers to look for quirky songs in vintage stores to fit a collection of 2,000 records. Recently, he is investigating old records in Mexico and South America.
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“It’s really fun to get in touch with music, learn history, and play an amateur historian,” he said.
Returning to Maine, Emmanuel prefers vinyl sound and experience to digital music. Listeners can’t flip tracks on record albums, he said. Vinyl needs the listener to calm down.
“It helps to focus on the music itself,” he said. “You appreciate the whole album, not one or two songs.”
New York composer and percussionist Chris P. Thompson said that was exactly why he chose to release his music on vinyl.
“I wanted a format that would allow listeners to invest their time,” said electronic music producer Thompson. “You can experience more than flipping songs on your mobile phone.”
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